conversion
con-ver-sion · noun
Definitions
noun
- 1.
The process of changing from one form to another.
- 2.
The act of changing religion or beliefs.
- 3.
(sports) A successful kick after a try or touchdown.
- 4.
(computing) The process of changing data formats.
Forms
plural: conversions
Phrases & expressions
- •conversion rate — percentage that take desired action
- •conversion therapy — controversial treatment to change orientation
Related words
Antonyms: preservation
Etymology
From Latin "conversio" meaning turning around, from "convertere" (to turn around).