marketing

mar-ket-ing · noun

imported

Definitions

noun

  1. 1.

    The action or business of promoting and selling products or services, including market research and advertising.

  2. 2.

    The process of promoting, selling, and distributing a product or service.

  3. 3.

    (as modifier) Relating to marketing activities.

Phrases & expressions

  • •
    marketing campaign — a coordinated series of promotional activities
  • •
    marketing strategy — a plan for promoting products or services
  • •
    content marketing — creating valuable content to attract customers
  • •
    digital marketing — online promotional activities
  • •
    word-of-mouth marketing — promotion through customer recommendations

Related words

See also: advertising, market, promotion, sales
Synonyms: advertising, merchandising, promotion, selling

Etymology

From market (from Latin mercatus "trade, marketplace") + -ing. The modern business sense developed in the early 20th century.