logo
lo-go · noun
Definitions
noun
- 1.
A symbol or design adopted by an organization to identify its products, brand, or services.
- 2.
A graphic representation or symbol of a company name, trademark, or abbreviation.
Forms
plural: logos
Related words
Etymology
Shortened from "logotype" or "logogram," from Greek logos ("word, speech"). The abbreviated form "logo" became common in the mid-20th century as corporate branding grew in importance.